Financial Turmoil - Another Opportunity to E-commerce (David Dai)
Jan 7, 2009
According to the data of domestic leading independent third-party data analysis technology services provider CNZZ, global financial turmoil has a profound impact on the domestic Internet industry, while it has little adverse impact on e-commerce. Conversely e-commerce is in a trend of growth and prosperity.
After analysis of the new e-commerce sites' providers, CNZZ data center has found that more and more integrated e-commerce systems' providers see these opportunities and they are developing down stream applications by technological progress. We can include that from the fact that they have been developing dozens of versions of new system since September. There are more than 37 new versions of systems in 12 integrated systems which they cooperated with the CNZZ. The updating speed And frequency of the global economy is 80% more than that before the crisis. And the overall coverage rate of e-commerce website users has One type of e-commerce users upgrade from 90,000,000 to 98,000,000. The attendance of Baidu "You'a" in the field of mainland C2C makes domestic C2C sites' overall flow between May to October increase 20% and the number of users in October have covered 250,000,000 among 95,000,000 netizens.
What does these data mean to the domestic e-commerce?
First of all, it means e-commerce is gradually replacing the traditional mode of selling and buying, or at least a powerful complement of traditional patterns. E-commerce is not limited by space and time. It can offer customers an overall view of goods and an excellent experience. Then it can gain a number of customers in a shorter time. C2C started in a early time as well as taobao five years' free trade and attendance of baidu, Yiqu has made this mode step into a more mature period.
Second, the financial turmoil has deeply affected the daily lives of ordinary people, As a result of the decrease or compression of their consumption ability, the consumers are in an urgent need to find a new cost-effective channel to satisfy them. E-commerce is their first choice.
Zhang Zhiqiang, CEO of CNZZ said that financial turmoil has a enormous impact on the global economy. While to the Internet industry, the most affected level is investment. In other words, the enterprises which rely on the investment of venture capital will face a number of crises, people who work in the field of Internet will be feel the pressure of unemployment. However, to the netizens, they will not reduce their time on Internet due to financial turmoil. According to the data of CNZZ, the impact of financial turmoil on small and medium-sized websites is less due to their lower operating costs and their not relying on venture capital for a living. The number of e-commerce website is not reducing, on the contrary e-commerce websites are in a bright future. They are in a period of prosperity as the result of economical crisis. Because of the impact of financial turmoil, many people turn to cost-effective e-commerce to reduce their cost of consumption.
Analysts believe that the atypical pneumonia in 2003 has created a period of prosperity of domestic e-commerce for the first time, people experienced the advantages of online shopping. Now the impact of the global financial turmoil also will offer e-commerce industry with a new growth opportunity.
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