A Big Question In Website Flipping: Does Page Rank Count? (Travis Van Slooten)
Aug 29, 2010
A lot has been said about a website's PageRank (PR) but many really want to know: "When flipping websites, does PageRank matter?"
There's really no hard and fast rule as to how essential PageRank is when selling websites. In a scenario where two sites are exactly the same perhaps the one with the greater Page Pank would have the advantage. But then again, it's doubtful to find two sites that are totally identical so we try to find out whether flippers put a lot of weight on a site's PR when searching for potential websites.
Fact is, many new flippers make the mistake of putting more store in a site's PageRank than they should simply because of the hype that's been associated with it. Shrewd sellers tend to go after these newbies by putting emphasis on a relatively high PR, so much so that new buyers may even fail to see that the site itself isn't worth much.
More established buyers however, look past beyond the PageRank of a site and assesses its value by looking at other factors other factors, foremost of which are traffic and revenue. Other aspects are also considered such as the volume and kind of backlinks (quality and quantity) and how high certain keywords rank for. The site's PageRank figures way down in the list of things to consider and may not even be of importance at all for some.
Still, some veteran internet marketers would reason that the PageRank counts if you're considering a link building strategy that involves link exchanges. If your site has a low PR, not many reputable websites would give you the chance to contribute an article or agree to trade links with you.
That said, what's important really in website flipping is to focus on the quality of the site you are planning to sell. If you can generate traffic and feasible income streams for that site, a high PageRank is just icing on the cake.
About the AuthorSo does page rank matter when selling websites? Hardly. Know more tips and strategies on website flipping by visiting us at: http://www.flipwebsites.com.